UO Women's Basketball
Ideated, pitched and produced a real-world campaign for Oregon Women's Basketball. I designed 22 different characters for the team, the coach, the managers and the Duck. The campaign got thousands of impressions and resulted in a 300% increase of attendance at women's games in Matthew Knight Arena.
player persona posters
Featured on ESPN, ESPN2, FS1 and PAC-12 Networks.
Agency: Allen Hall Advertising
Account Manager: Jake Wilmink
Project Manager: Madison Hamilton
Writer: James Vos
Art Director: Stacy Yurishcheva